BusinessHistory

Ryanair: How a Small Irish Airline Conquered Europe

By June 13, 2021No Comments

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Ryanair: How a Small Irish Airline Conquered Europe

Siobhán Creaton delivers a well-written, engaging corporate tale. The cast includes a combustible mix of powerful personalities who sometimes, but not always, tolerate each other. There is also a revolving door of top executives who serve the company’s purposes and leave, as well as horror stories about how cost cutting created festering customer relations.

Author: Siobhán Creaton

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