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Capturing Customers.com: Radical Strategies for Selling and Marketing in a Wired World

By June 22, 2021No Comments

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Capturing Customers.com: Radical Strategies for Selling and Marketing in a Wired World

Rather than focus on technology itself, Colombo (a writer specializing in sales and marketing) applies technology especially the Internet to existing business models, and describes the positive impact such an approach can have on sales.

Author: George W. Colombo